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The Evolution of Holiday Shopping

With the holidays upon us, holiday shopping is in full swing. But before rushing to the mall to snag the hottest discounted items, many shoppers are using the internet to get ahead this holiday season. Social media makes it easier for savvy shoppers to find the best deals out there, before stepping foot in an [...]

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Full Service Online Communities and Social Networks

I recently had the pleasure of meeting Capable Networks‘ CEO / Co-Founder Ron Repking. Ron showed me Capable Networks’ full service online community and social network platform. Even more impressive than their proprietary technology is CN’s complete turnkey professional service offering for online communities. There are lots of social networks and online community activation technologies like Ning [...]

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Social Network Gaming and Marketing

There’s more to social networks than Facebook messages, random coupons and aimless Twitter comments. Sure, nearly every company has a Facebook profile these days. They’re free and easy to manage. But how do you create something engaging, interesting and relevant? How About Games? Gaming is no longer just an escapist outlet for Mountain Dew-guzzling teens [...]

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Word of Mouth Marketing and Social Media

Sometimes the most recent and powerful innovations in marketing turn out to be new handles for things that have been going on forever. Social media is a great example because in an important sense, social media is no more (and no less) than people talking. Social media is what happens when a delicatessen makes a [...]

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