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Social Networking: A Personal Approach To Job Hunting for College Grads

Wednesday, December 1, 2010

Everyone says networking is the key to finding a job in this weak economy, so it’s no surprise that job hunters have turned to social networking sites for help. Social media is incorporated into so many aspects of our lives, including the way we interact with professional contacts. Social networking is a powerful tool for [...]

9 “Obvious” Ways to Use Social Media for Marketing

Thursday, September 2, 2010

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9 “Obvious” Ways to Use Social Media for Marketing

I’m reminded lately through conversations with business owners that there is nothing “obvious” about social media marketing. So in the spirit of not taking things for granted, the following is a list of “basic social media marketing techniques”. Announce Something Special – I’m not just talking about a discount, promotion or sale. Obviously, you’ll want to promote [...]

Making “Business” a “Brand” and “Customers” Your “Audience”

Wednesday, April 14, 2010

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It’s time to transform your mid size business into a brand with interactive marketing. How? Isn’t brand building incredibly expensive? Isn’t it reserved for big companies with big budgets? Not necessarily true anymore. Modern businesses can use social networks and new technology to build an audience and their brand. In his latest book Rework Jason [...]

How To Connect LinkedIn with Your WordPress Blog

Wednesday, March 24, 2010

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How To Connect LinkedIn with Your WordPress Blog

Connecting LinkedIn with your WordPress blog is highly recommended for most B2B marketers. Many mid-size businesses forget to harness LinkedIn‘s tremendous reach even though it’s super easy set-up so that your blog posts automatically appear in you individual profile. Steps for Feeding LinkedIn with WordPress After logging in, find and click on the “Applications” button [...]

How To Know Your Old Fashioned Website is Dead

Tuesday, February 9, 2010

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How To Know Your Old Fashioned Website is Dead

It was painstaking stuff building that website of yours. When your company finally got serious about it, the process made you think about things you never really considered. You worked with your web developer and solved all kinds of problems together – identity, interactivity, information. Nice work! (Or maybe you just slapped up a brochure [...]

Unleash Your LinkedIn Business Network!

Wednesday, October 28, 2009

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Cliché or not, we say it all time… “You get what you put into LinkedIn.” Actually, you get way more! With over 50 million users worldwide, LinkedIn is an immensely powerful B2B marketing channel. If you’re thinking about social media marketing, start with LinkedIn and dive in. Having a Profile Is Not Enough Too frequently, [...]

ChirpUp’s Mark Bradford Presents to Management Advisory Council on Modern Interactive Marketing

Friday, July 31, 2009

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Basic social media tools that reach your customers, generate leads, optimize search engine results (SEO), and get people talking about your brand. Mark will provide a high-level overview of basic inbound marketing techniques using blogs, Facebook, LinkedIn and Twitter.