ChirpUp.com

SEO Keywords for Business Marketing Blogs

If you’re using a blog to market your business, be sure to include strategic keywords in your blog posts and social media messages. Understand which Google search terms define your industry, your business and the specific post topic for search engine optimization (SEO).  Spend time with Google.  How will your target audience attempt to find [...]

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WordPress Help: A Beginner’s Guide to Inserting Images into Posts

WordPress ships with a WYSIWYG (“what you see is what you get”) editor that makes authoring posts and pages relatively simple. Nevertheless, the WordPress editor can be a little confusing for first time users, so this will be the first in a series of posts to help first time WordPress authors quickly learn the basics. [...]

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ChirpUp Interview in Dealer Marketing Magazine on Social Media

Mark Bradford, of ChirpUp.com discusses new social media opportunities for auto dealers with Alex Bravy of Web2Carz in the May, 2009 auto Dealer Marketing Magazine. Local Dealers Should Upgrade to a Modern Website Modern websites don’t wait passively for visitors.  They are marketing machines featuring built-in search engine optimization and technology that constantly pushes a [...]

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Simple Ways to Measure Twitter Marketing Effectiveness

There are several basic ways marketers can start measuring Twitter campaign effectiveness.  These simple terms map new social media techniques to traditional media metrics. Measuring Twitter Broadcast Reach and Frequency For raw broadcast reach, your number of  Followers is the leading indicator because it quantifies your baseline Twitter audience.   Your Updates quantify baseline frequency.  Retweets [...]

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