ChirpUp.com

Google Buzz, What Is It?

Heard about Google Buzz? Are you having trouble understanding it? Here is one way to explain it: Your Email Has Problems I don’t mean your email is broken; it probably works fine. Messages go out, messages come in – it works. I don’t mean that it’s a mistake to use email, either. So What’s the [...]

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Social Network Gaming and Marketing

There’s more to social networks than Facebook messages, random coupons and aimless Twitter comments. Sure, nearly every company has a Facebook profile these days. They’re free and easy to manage. But how do you create something engaging, interesting and relevant? How About Games? Gaming is no longer just an escapist outlet for Mountain Dew-guzzling teens [...]

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Happy First Birthday ChirpUp!

On February 12, 2009, we launched our business and ChirpUp.com. We kicked off an intense year filled with hard work and hustle. We met an incredible collection of new and established businesses. Rob and I pledged to be our own case study.  We committed ourselves to a spirit of openness and education and a little [...]

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How To Know Your Old Fashioned Website is Dead

It was painstaking stuff building that website of yours. When your company finally got serious about it, the process made you think about things you never really considered. You worked with your web developer and solved all kinds of problems together – identity, interactivity, information. Nice work! (Or maybe you just slapped up a brochure [...]

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Social Media: The New Friendly Mass Media

Not long ago in the US, a mere three television networks served 250 million people. That was the era of mass media. As simple as it seemed, for marketers, there were a lot of ways to get it wrong back then. New Media is More Accessible and Efficient Traditional mass media was no friend to [...]

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