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LinkedIn Groups B2B Marketing Tips

Join LinkedIn Group Target Market, Not Your Competition Try joining groups where you might actually interact with your target audience, not just your competition.  I know you’re thinking “duh”, but seriously… it’s surprising how often marketers instinctively and exclusively join groups dominated by their competition. Accountants, for example should surely join a few major accounting [...]

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ChirpUp Speaks to Vistage on New Media Marketing

ChirpUp discussing new media as revolutionary marketing force with Chicago's Vistage executive coaching and leadership chapter. Mature mid-market businesses have a powerful democratizing channel to tell their story. Mark Bradford will share emerging B2B and B2C methods for "being heard"...creating relationships, generating “buzz”, competing and winning!

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