Think of LinkedIn as a nuclear Rolodex with over 35 million users. It’s easy to use and has a ton word-of-mouth marketing power. As a social media tool, LinkedIn is useful for brand building, collaboration, group organization and business development. As with any new medium, the best way to learn and get comfortable is to just get in there and start using the network.
Mark Bradford and Rob Lambert of ChirpUp, a Chicago interactive marketing agency partner with Chicago Home Interior Pros (C.H.I.P.s).
Together, we will provide an overview of how to use LinkedIn to market your business. Mark and Rob will discuss, demonstrate and answer questions about:
- New media marketing opportunities
- The power of LinkedIn as a business tool
- How to start using LinkedIn
- LinkedIn Etiquette
- Cultivating and expanding a network of connections
- Managing a LinkedIn profile
- Importance of branding, style and presentation
- Using the ‘Recommendations’ feature
- Using ‘Status Updates’, ‘Blog Feeds’, and ‘Questions’
- Participating in ‘Groups’
ChirpUp / C.H.I.P’s LinkedIn Marketing Event Details:
In the interest of time, doors open at 5:45 and we will start promptly at 6:00PM.
Thursday, May 21st, 6:00 PM – 7:30 PM
Studio 2941, 2941 W Belmont Ave. Chicago IL
Cost: $6 (Cash Please) will pay for the room, snacks, and refreshments.
Contact israel@retanacabinetworks.com or mark@chirpup.com with questions.


Andy Sernovitz
May 22nd, 2009 at 4:22 pm
I ChirpedUp for the first time a day (or two) too late. I’m so sorry I missed this, but I’ll be on the lookout for other relevant marketing events! Thanks.